EXECUTIVE BRANDING

WE ARE CAREER MAKERS

Entertainment Publicty, Talent Management & Executive Personal Brand Management

WHAT IS AN EXECUTIVE BRAND?

What you do in your job is important. But what happens if you change jobs or worse, you lose that position? The first thing you'd do is scramble to revise your resume. Right? 

What if you had an established personal brand that already existed? Well it would be portable. It wouldn't be dependent upon where you worked.  Because a personal brand, or executive brand if you will, is all about the mark you are leaving on the world. Today. While a resume focuses on the past, a personal brand focuses on the NOW. This is important whether you are an entrepreneur, or you stay with your firm for the rest of your life.  

 

What you do in this world has an impact on your success as a human being and communicating that to the world is important. 

Everywhere you appear online is curated to present the best, most authentic you.

This will help you secure employment, make you more competitive, help you fundraise for causes you care about, launch your new product or set you on the course of monetizing the knowledge you've amassed over years of experience.

Your personal brand celebrates your accomplishments not just in work, but in your volunteer efforts and the impact you have on your community.

 

This is incredibly important as you seek to have more influence on the world around you. You need a place that houses all of your great works, accomplishments and articulates your dreams for a better world. 

Also, eventually most people would like to find a way to monetize what they've learned in order to share that information with others and hopefully get paid doing it. A well established personal brand is the first step in achieving that goal. 

Storytelling that is compelling, authentic and visually stunning.

Your Personal URL and Online Presence

Professional

Authentic

Real

Emotional

WHAT ARE THE OPTIONS?

Silver Package $15,000

 

  • Editorial photoshoot, including makeup and hair

  • One page site with biography, editorial shots, links to your social media, and multi-media gallery of publicity, television appearances etc.

  • Basic in-studio interview video - populated to site

  • Online presence overhaul (Facebook, Twitter, LinkedIn, Instagram)

  • Reputation Management Analysis

 

 

Gold Package $25,000

 

  • Editorial photoshoot, including makeup and hair

  • Multi-page site with biography, editorial shots, links to social media, and multi-media gallery of publicity, television appearances etc.

  • Extensive in-studio interview video- populated to site

  • Online presence overhaul (Facebook, Twitter, LinkedIn, Instagram)

  • Reputation management analysis

  • Competitive analysis

  • Strategy for achieving specific goals

 

 

Platinum Package $40,000

 

  • Editorial photoshoot, including makeup and hair

  • Consultation with master stylist

  • Custom made Suit

  • Multi-page site with biography, editorial shots, links to your social media, and multi-media gallery of publicity, television appearances etc.

  • Extensive frontline on-site storytelling video 

  • Online presence overhaul (Facebook, Twitter, LinkedIn, Instagram)

  • Reputation management analysis

  • Competitive analysis

  • Strategy for achieving Specific Goals

  • Three hours of business coaching/legal advice

What you do in this world has an impact on your success as a human being and communicating that to the world is important. 

Celebrity Package $50,000

 

Editorial photoshoot, including makeup and hair

Consultation with master stylist 

Custom made suit

One page site with biography, editorial shots, links to social media, and multi-media gallery of publicity, television appearances etc.

Extensive frontline on-site storytelling interview video - populated to site

Online presence overhaul (Facebook, Twitter, LinkedIn, Instagram)

Reputation management analysis

Competitive analysis

Strategy for achieving specific goals

Invites to events around town

Participation in industry roundtables

Six months of publicist representation

Strategic introductions to further career objectives 

Industry expert consultation

 

 

Additional Options

 

Speechwriting

Introduction to Boards

Invites to Events Around Town

Charity or Foundation Formation

Crisis Communications Management

Participation in Industry Roundtables

Industry Expert Consultation

Legal Representation for Intellectual Property or Labor Issues

"I'm Tony Felice, and I have been branding companies for more than 30 years. I use the same method with you.

 

I have a proven method to grow and protect a brand and I use the same methodology to create and manage your own personal brand. Want a new job? Want to write a book? Want to be more effective in your career? I can help you do all of those things."  

WHAT IS AN EXECUTIVE BRAND?

What you do in your job is important. But what happens if you change jobs, land that promotion or move into the C-Suite? The first thing you'd do is scramble to revise your resume. Right? 

What if you had an established personal brand that already existed? Well it would be portable. It wouldn't be dependent upon where you worked.  Because a personal brand, or executive brand if you will, is all about the mark you are leaving on the world. Today. While a resume focuses on the past, a personal brand focuses on the NOW. This is important whether you are an entrepreneur, or you stay with your firm for the rest of your life.  

 

What you do in this world has an impact on your success as a human being and communicating that to the world is important. 

Your personal brand celebrates your accomplishments not just in work, but in your volunteer efforts and the impact you have on your community.

 

This is incredibly important as you seek to have more influence on the world around you. You need a place that houses all of your great works, accomplishments and articulates your dreams for a better world. 

Also, eventually most people would like to find a way to monetize what they've learned in order to share that information with others and hopefully get paid doing it. A well established personal brand is the first step in achieving that goal. 

Everywhere you appear online is curated to present the best, most authentic you.

This will help you secure employment, make you more competitive, help you fundraise for causes you care about, launch your new product or set you on the course of monetizing the knowledge you've amassed over years of experience.

Storytelling that is compelling, authentic and visually stunning.

Your Personal URL and Online Presence

PERSONAL BRAND

DEVELOPED DESIGNED

For in-depth news-style storytelling, you’ll be interviewed by Emmy Award Winning News Anchor and Host, Carey Pena, and her company Inspired Media 360.  Carey consults with us on and creates select executive brand stories that have the greatest impact.

 

In addition, Carey helps to amplify our stories through the shows and content IM360 creates.

Carey Pena, Emmy Award

Winning News Anchor and Host

PROFESSIONAL 

AUTHENTIC

REAL EMOTIONAL

WHAT ARE THE OPTIONS?

Silver Package $15,000

 

  • Editorial photoshoot, including makeup and hair

  • Personal website and URL with biography, editorial shots, links to your social media, and multi-media gallery of publicity, television appearances etc.

  • Logo identity design

  • Basic interview video - populated to site

  • Online presence overhaul (Facebook, Twitter, LinkedIn, Instagram)

  • Reputation Management Analysis

  • I hour with Career Coach

 

 

Gold Package $25,000

 

  • Editorial photoshoot, including makeup and hair

  • Multi-page site with biography, editorial shots, links to social media, and multi-media gallery of publicity, television appearances etc.

  • Extensive interview video- populated to site

  • Online presence overhaul (Facebook, Twitter, LinkedIn, Instagram)

  • Logo identity design

  • Reputation management analysis

  • Competitive analysis

  • Strategy for achieving specific goals and 10 hours with Career Coach

  • Personal stylist consultation and custom suit

 

 

Platinum Package $40,000

 

  • Editorial photoshoot, including makeup and hair

  • Consultation with master stylist

  • Personal stylist consultation and custom made suit

  • Multi-page site with biography, editorial shots, links to your social media, and multi-media gallery of publicity, television appearances etc.

  • Extensive frontline on-site storytelling video 

  • Online presence overhaul (Facebook, Twitter, LinkedIn, Instagram)

  • Logo identity design

  • Reputation management analysis

  • Competitive analysis

  • Strategy for achieving specific goals / 40 hours with Career Coach

  • Three hours of business coaching/legal advice

What you do in this world has an impact on your success as a human being and communicating that to the world is important. 

Celebrity Package $50,000

 

  • Editorial photoshoot, including makeup and hair

  • Personal stylist consultation and custom made suit

  • One page site with biography, editorial shots, links to social media, and multi-media gallery of publicity, television appearances etc.

  • Extensive frontline on-site storytelling interview video - populated to site

  • Online presence overhaul (Facebook, Twitter, LinkedIn, Instagram)

  • Logo identity design

  • Reputation management analysis

  • Competitive analysis

  • Strategy for achieving specific goals

  • Invites to events around town

  • Participation in industry roundtables

  • Six months of publicist representation

  • Strategic introductions to further career objectives - such as talent representation, book deals, etc.

  • Industry expert consultation

  • Legal review of deals: up 10 hours of legal representation

 

 

Additional Options

 

  • Personal Brand Logo or Graphic Element

  • Speechwriting

  • Introduction to Boards

  • Invites to Events Around Town

  • Charity or Foundation Formation

  • Crisis Communications Management

  • Participation in Industry Roundtables

  • Industry Expert Consultation

  • Legal Representation for Intellectual Property or Labor Issues

Talent Management • Executive Personal Branding • Image Consulting and Development • Publicity for Celebrities and Production Companies • Deal Making and Development • Talent Agent • Film Post Production Marketing