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This is one of the most masterful pieces of contemporary commercial art that I have seen in years. To be able to convey emotion and the entire meaning of a film in a single dramatic image, with plenty of mystery and negative space is one of the reasons why I am inspired by great artists. A handful of times in my life do I feel like I have come close to this kind of brilliance. It is manna for my soul. If every brand understood this kind of storytelling, we would be fast forwarding through the TV show to get to the commercials. --Tony Felice


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