#agencylife

Jan 11
1 min

We are in the top again. Thanks Expertise.com

Once again, Expertise.com has listed us as one of the best Advertising Agencies in Phoenix. Over the years we have won many accolades for our work. We believe in the power of storytelling and the role that emotion plays in telling that story. In advertising, you have a nano-second to convey a whole host of emotions, the primary emotion being trust. As commercial artists we have a big job to do. We have to communicate all the features and benefits of the client while at the sa

Dec 20, 2022
1 min

Digital Agency Network Names Felice Agency One of the Best Luxury Marketing Companies in the U.S.

The Digital Agency Network (DAN) has named Phoenix-based branding agency, The Felice Agency one of the Best Luxury Marketing Companies in the U.S. According to DAN, "the luxury marketing agencies named have impressive case studies where you can explore the methodologies and results they've achieved while working with other brands in this sector." See the full list of the top digital marketing agencies for luxury brands here. #marketing #luxury #luxurymarketing #luxurybranding

Phoenix Magazine Tech Corner: The Elephant in the Room Podcast

Dec 9, 2022
1 min

Client News

Phoenix Magazine Tech Corner: The Elephant in the Room Podcast

Storytelling is one of our passions, so to be able to co-produce Adopt Tech's The Elephant in the Room podcast alongside Carey Pena and Trantillo Productions is truly an honor. Thank you, Phoenix Magazine, for featuring Adopt Technologies' The Elephant in the Room podcast in your Tech Corner section. Check out the full story here. #adopttechnologies #podcast #phoenixmagazine #storytellers #branding #marketing #publicity #clientnews #thefeliceagency #agencylife

Micro-Ant Named to Inc.’s Inaugural Power Partner Awards

Nov 22, 2022
2 min

Client News

Micro-Ant Named to Inc.’s Inaugural Power Partner Awards

Jacksonville, Fla. (November 1, 2022) – Inc. Business Media announced the inaugural Power Partner Awards, honoring B2B organizations across the globe that have proven track records supporting entrepreneurs and helping startups grow. The list recognizes 252 firms in marketing and advertising, health and human resources, financial planning, engineering, logistics, security, and other business areas. All 252 companies received top marks from clients for being instrumental in he

Agility PR: How to maximize influencer marketing, Tony Felice quoted.

Oct 3, 2022
3 min

Felice Agency

Agility PR: How to maximize influencer marketing, Tony Felice quoted.

Thank you to Agility PR for running the story in which our President, Tony Felice, is quoted about how to maximize returns on influencer marketing and what brands and agencies should do to prepare for this new marketing platform. Authenticity is king. Much as product placements often elicited more groans than sales, influencer marketing can feel stilted and fake. It is essential to be as creative but also as transparent as possible. A recent survey revealed that 73 percent of

How Rebranding a Company Can Lead to a Long-Term Growth

Aug 25, 2022
11 min

Case Studies

How Rebranding a Company Can Lead to a Long-Term Growth

One of our collaboration partners DesignRush.com recently published an article: How Rebranding a Company Can Lead to a Long-Term Growth. We include their thought leadership here as well as our own. Chances are that you have an idea of the power of branding and what it can do for your company's success. After all, most of the companies you can name off the top of your head are household names because of their branding. At present, it's even easier to discover and connect with

Aug 19, 2022
1 min

Branding

Carey Pena's Next Chapter

We are so fortunate to work with some amazing people. Carey Pena and Tony go back more than 15 years telling stories together and now we have the privilege of being on her team to help her personal brand flourish. Here is the art we've created for her new podcast. As a former anchor of 3TV, Carey brings her passion for powerful, meaningful, solution-based storytelling with her heart. She has founded the Center for Positive Media that houses several companies and her business

Jun 14, 2022
2 min

Awards

Best Digital Marketing Agencies

The Felice Agency is thrilled to be included among the Best Digital Marketing Agencies by Design Rush again this year. Statista predicts that global digital ad spending will exceed $645 billion by 2024. That is at least 70% more than the estimated total of $378 billion in 2020. DesignRush, a B2B marketplace connecting businesses with agencies, determined the best advertising agencies that can help organizations increase brand awareness and attract potential customers by

Techreviewer: Felice Agency is one of the best web design companies for 2022

Jun 3, 2022
1 min

Awards

Techreviewer: Felice Agency is one of the best web design companies for 2022

100+ Top Web Design Companies in 2022 Looking for top web design companies to create your high-performance website? Techreviewer analyzed over 3000 web design firms across the world to help small and medium-sized businesses find the best website designers. The Felice Agency has the honor of being ranked No. 6 among the best. Click the link here to view the whole list. To find out affordable ways we can make you stand out and to turn your website into a lead generation tool, g

Phoenix Mag: Tony is named to the Great 48!

May 27, 2022
1 min

Awards

Phoenix Mag: Tony is named to the Great 48!

We are so proud of our fearless leader for being named one of Phoenix's Great 48 by PHOENIX Magazine. We know that he does not seek the spotlight so this honor is really deserved. We also know that if he had his choice and it was not a surprise for him, that he would have rather had us there with him than by himself. That is why we love him. #love #leadership #leader #success #phoenixarizona #localfirstaz #phxmag #agencylife #agencyleadership

Agency Toolkit Podcast with Julia McLaughlin

Mar 31, 2022
1 min

Cross Promotions

Agency Toolkit Podcast with Julia McLaughlin

On today's show, Tony sits down with host Julia McLaughlin on the Agency Tool Kit Podcast to talk about his experience in Agency life and to offer some unique insight on what it means to deliver for clients and to pursue a life of meaning despite extraordinary challenges. Listen on Spotify, Google Podcast, and Audible. Sponsored by getreviewrobin.com, Review Robin helps you get online reviews for your marketing agency’s clients - easily. Stop overpaying for bloated software

Mar 29, 2022
1 min

Awards

Design Rush names us among the best

We are thrilled to have been recognized again by Design Rush as among one of the 30 best agencies in the categories of Package Design Companies and Public Relations Firms. Design Rush analyzes and ranks hundreds of agencies to help brands find top full-service agencies, web design companies, digital marketing firms & top technology companies. Businesses need to find professional partners who have the necessary knowledge, trustworthy team members and proven track record of suc

Mar 4, 2022
1 min

Awards

Crushing It!

Our first birthday present is in! Expertise.com named us one of the top 15 Advertising Agencies in Phoenix based on the editor's evaluation in several key categories, including reputation, quality of work, reviews, etc.! rep·u·ta·tion noun rep·u·ta·tion | \ ˌre-pyə-ˈtā-shən \ 1: a: overall quality or character as seen or judged by people in general b: recognition by other people of some characteristic or ability 2: a place in public esteem or regard: good name As an age

Marketing Secret 11: Simplicity is EVERYTHING

Aug 18, 2020
2 min

Thoughts

Marketing Secret 11: Simplicity is EVERYTHING

The purpose of advertising is to make someone FEEL something relevant about who you are.

Marketing Secret No. 5 -- Innuendo and Storytelling

Jun 12, 2020
3 min

Thoughts

Marketing Secret No. 5 -- Innuendo and Storytelling

The more emotional we feel about a brand or a product, the less likely we are going to feel skeptical. And our skepticism needs to be stripp