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The Felice Agency.®


Adopt Technologies Elephant in the Room Podcast with guest Dasha Tyshlek
We love it when our clients have a chance to interact. Adopt Technologies invited Dasha Tyshlek of Mico-Ant, LLC, to be a guest on their...
Mar 1, 20231 min read


Best Ad Agencies and more: Expertise.com
Expertise.com has named the Felice Agency one of the top 10 in three categories! Best Advertising Agencies Best Law Firm Marketing Companies Best Digital Marketing Agencies Expertise.com's goal is to connect people with the best local experts. They scored Phoenix Advertising Agencies, Law Firm Marketing Agencies and Digital Marketing Agencies on more than 25 variables across five categories, and analyzed the results to give visitors a hand-picked list of the best. Their Sele
May 27, 20221 min read


The Elephant in the Room Podcast Sneak Peek-Jenny Poon
The age-old adage, "The world is owned by those who show up." could not be more accurate to describe the next guest on our show, premiering June 3rd, 2022. Jenny Poon is a serial entrepreneur and the founder of two resources that have changed the face of entrepreneurism: HUUB a city-wide virtual platform for entrepreneurs for on-demand training and access to experts available for free through the support of participating city's funding and Co-Hoots a purpose-driven coworking
Apr 28, 20221 min read


Yahoo! Finance: Adopt Tech launches new Elephant in the Room Podcast
Thank you Yahoo Finance for covering our story on the launch of our new Adopt Technologies Elephant in the Room podcast. Each episode we...
Mar 15, 20221 min read


Crushing It!
Our first birthday present is in! Expertise.com named us one of the top 15 Advertising Agencies in Phoenix based on the editor's evaluation in several key categories, including reputation, quality of work, reviews, etc.! rep·u·ta·tion noun rep·u·ta·tion | \ ˌre-pyə-ˈtā-shən \ 1: a: overall quality or character as seen or judged by people in general b: recognition by other people of some characteristic or ability 2: a place in public esteem or regard: good name As an
Mar 4, 20221 min read


Author Chris LaPrath's Book Re-Released on Amazon
We are delighted to announce that our author Christopher LaPrath's book Trestle Creek, Things the Dead Fear has been re-released with a new book cover, designed by our very own Tony Felice. If you have not read this tale, you are in for a treat. Be transported back in time as Chris grapples with an abusive father AND the dead who inhabit his childhood home. What ensues is a tale of terror and triumph and all the things that led to Chris becoming the divinely inspired intuitiv
Feb 18, 20221 min read


Felice Agency adds podcasting as part of its services
We are excited to announce the launch of our inaugural podcast series with Adopt Technologies. Together with Emmy Award Winning...
Feb 3, 20222 min read


Breathtaking
This is one of the most masterful pieces of contemporary commercial art that I have seen in years. To be able to convey emotion and the entire meaning of a film in a single dramatic image, with plenty of mystery and negative space is one of the reasons why I am inspired by great artists. A handful of times in my life do I feel like I have come close to this kind of brilliance. It is manna for my soul. If every brand understood this kind of storytelling, we would be fast forwa
Aug 26, 20211 min read


Texting can help boost your holiday sales
"A goal without a plan is just a wish." - Antoine de Saint-Exupéry Can you believe we are halfway through the year? The last few months...
Jul 22, 20212 min read


Marketing Secret 12. Humility in Greatness
When someone comes in contact with your advertising these are the three things on their mind, in this order:
Aug 28, 20202 min read


Marketing Secret 11: Simplicity is EVERYTHING
The purpose of advertising is to make someone FEEL something relevant about who you are.
Aug 18, 20202 min read


Marketing Secret No. 7 - Sometimes the Strategy is Simply Make it Beautiful
A look at how making something beautiful can be a strategy in an of itself.
Jun 29, 20202 min read


Marketing Secret 6 - Hot Singles
Marketing Secret - Storytelling to generate sales.
Jun 19, 20202 min read


Marketing Secret No. 5 -- Innuendo and Storytelling
The more emotional we feel about a brand or a product, the less likely we are going to feel skeptical. And our skepticism needs to be stripp
Jun 12, 20203 min read


Marketing Secret No. 4 - Branding 101
Your brand is intended to represent your heart, and it's intended to make you a lot of money. Why would one half-ass that? Or spend five dol
May 29, 20203 min read


The Elephant in the Room
We are incredibly excited to announce the rebranding project for Adopt Technologies. A few times a year, Tony is hired as a CMO for a...
Jul 25, 20181 min read


New Life + Different View
Super excited to launch Polly Cunningham Mitchell's new website. Polly is more than a real estate agent, she is an urban lifestyle...
Jul 18, 20181 min read


Using fire to recruit for fire
We recently competed for a public relations contract in North Carolina for the North Carolina Fire Chief's Association and the International Fire Chief's Association for a recruitment campaign for volunteer firefighters. Nationally there is a desperate need for volunteer firefighters as more than 90% of fire departments nationwide are either all voluntary or mostly voluntary. A startling statistic in NC was recently released: according to the NCFCA there is a fire-related dea
Jun 26, 20181 min read


Adding Sizzle to the State Fair
When we were hired by the Arizona State Fair to first measure public perception and then shift it to create a more positive image for the ic
Jun 19, 20182 min read


Let humor be your guide
As the owner of the agency I don't get to design as often as I like, but when I do I sure have fun. Take for example this restaurant. It was stuffy, considered an expensive special occasion venue. Our challenge was to turn it into an elevated, every day fine dining restaurant. With all things serious, the best thing to do is infuse humor. Here we use the irony of the classic Flagstaff hipster to make fun of ourselves. The result: sustained growth over the last year we've had
May 1, 20181 min read
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