FELICE AGENCY

This is one of the most masterful pieces of contemporary commercial art that I have seen in years. To be able to convey emotion and the...

An interesting thing happens when you tap into people's belief systems. They take notice.

The purpose of advertising is to make someone FEEL something relevant about who you are.

How can you integrate four brands into one campaign?

The more emotional we feel about a brand or a product, the less likely we are going to feel skeptical. And our skepticism needs to be stripp

Your brand is intended to represent your heart, and it's intended to make you a lot of money. Why would one half-ass that? Or spend five dol

I attended a very informative class today offered by Harvard University on leadership during a crisis (in particular COVID-19) and a...

Find out the number one growth hack for restaurants from Tony Felice garnered from 35 years of experience growing restaurants.

We are thrilled to launch the new Kelly Walsh Consulting Brand and New Website. Tony and Kelly have been friends for decades. Kelly has...

When we were hired by the Arizona State Fair to first measure public perception and then shift it to create a more positive image for the ic

As the owner of the agency I don't get to design as often as I like, but when I do I sure have fun. Take for example this restaurant. It...

Often when I ask people what is their "why," they will tell me what they do. Or worse, they look scared and confused and have no idea how...