Old Macdonald had a farm. Ai Ai Ohhh. Is it right for you?
There's a lot of talk these days about Ai and ChatGPT and their wide applications for marketing. While Ai has been beneficial in many ways, it's important to remember the distinction between large brands competing for diminishing returns and transaction-based volume for their business models and small businesses that rely on human capital for relationship building and long-term loyalty. Just this month in the Wall Street Journal, AirBnB announced a shift from search to brand